Tailored d-commerce
for modern Learning
We build flexible systems that evolve with your educational offer — tailored to your business model, your learners, and your workflow. From booking to enrollment to access control, we shape the platform around the way you teach.
Hey there, I'm Elizaveta! Co-founder of SEED studio
We’re a small team of designers and developers working with educational organizations, product teams, and companies building learning platforms across Europe.
Our specialists design digital systems that support the learning process — from custom commerce solutions for selling courses and seminars to flexible platforms for online learning, tailored to different formats and audiences.
We work with a limited number of clients at a time, which allows us to stay closely involved in each project and build systems that reflect both your teaching model and your operational needs — without the overhead of assembling and managing an in-house team.
what we offer
We help you build a learning environment that fits the way you teach, sell, and manage your educational offer.
From individual components to fully connected systems, our solutions support how your learning formats work in practice.
1 — Custom learning commerce platforms
We design and develop custom e-commerce systems for selling offline and online seminars, courses, workshops, and hybrid learning formats.
Each platform is built around your specific teaching model, pricing logic, and access rules.
We implement clear booking flows, automated enrolment, and support multiple payment providers to make the purchase process simple and reliable for your learners.
2 — Custom Learning Management Systems (LMS)
We develop bespoke LMS solutions tailored to your specific learning requirements.
You receive a system with exactly the features you need — from course creation and reporting to gamification and interactive learning elements.
Our LMS solutions are built around real user journeys and support synchronous, asynchronous, and blended learning models.
3 — LMS integrations
We specialize in API-based integrations that connect your LMS with third-party software such as CRM and ERP systems, webinar platforms, marketing tools, social media services, and internal corporate systems.
The result is a cohesive ecosystem that brings learning, marketing, sales, administration, and reporting together in one structured environment.
4 — LMS improvement and modernization
We enhance existing LMS platforms by extending functionality, replacing outdated components, and improving performance and stability.
Based on user behavior and business needs, we redesign interfaces and workflows to improve clarity and usability.
Depending on the condition of the system and your goals, this can range from targeted improvements to a complete LMS redesign.
5 — LMS technical maintenance
We provide ongoing technical maintenance for LMS platforms.
From scheduled updates to troubleshooting and performance monitoring, we ensure your system remains secure, stable, and ready to support your learning objectives.
6 — LMS development consulting
Our consultants review your current LMS setup, provide practical recommendations, and help you define an appropriate technology stack for efficient and sustainable development.
AI capabilities
AI can support learning platforms not only through automation, but also by improving how learners interact with content, navigate information, and engage with educational processes.
We integrate AI where it creates practical value for both learners and platform administrators.
AI-powered learning assistants
Adaptive learning experiences
AI-enhanced search & knowledge access
AI-generated educational content support
AI-supported analytics & engagement insights
Integration of AI chat assistants and learning support tools directly into your platform.
These can help users navigate courses, answer common questions, summarize materials, or provide contextual guidance during the learning process.
AI-supported personalization of learning flows and educational content.
This may include adaptive recommendations, individualized learning paths, or content suggestions based on learner behavior and progress.
Implementation of intelligent search systems that help users find relevant materials faster.
This can include semantic search, AI-powered recommendations, and contextual content discovery.
AI-assisted generation and structuring of learning materials.
This may include quiz generation, content summarization, subtitle creation, metadata organization, or support for multilingual educational content.
AI tools can help identify learning patterns, engagement trends, and areas where learners may struggle.
Supporting better decision-making for course improvement and platform optimization.
AI-powered learning assistants
Integration of AI chat assistants and learning support tools directly into your platform.
These can help users navigate courses, answer common questions, summarize materials, or provide contextual guidance during the learning process.
Adaptive learning experiences
AI-supported personalization of learning flows and educational content.
This may include adaptive recommendations, individualized learning paths, or content suggestions based on learner behavior and progress.
AI-enhanced search & knowledge access
Implementation of intelligent search systems that help users find relevant materials faster.
This can include semantic search, AI-powered recommendations, and contextual content discovery.
AI-generated educational content support
AI-assisted generation and structuring of learning materials.
This may include quiz generation, content summarization, subtitle creation, metadata organization, or support for multilingual educational content.
AI-supported analytics & engagement insights
AI tools can help identify learning patterns, engagement trends, and areas where learners may struggle.
Supporting better decision-making for course improvement and platform optimization.
NOT SURE WHAT KIND OF LEARNING PLATFORM FITS YOUR NEEDS?
We believe a short introductory call is an important step before starting work on a custom solution.
During the meeting, you can tell us about your learning formats, business model, expected timelines, and any specific requirements.
We’ll help you structure your idea, explain possible technical approaches, and answer any questions you may have.
After the call, we will send you a commercial proposal outlining the recommended solution, scope of work, and a sample service agreement for your review.
Why partner
with us
We design and build tailored solutions that support educational organizations with very different formats, audiences, and ambitions.
A custom learning commerce solution
Education platforms rarely fit into standard e-commerce templates. It’s like trying to force a Cinderella shoe onto a size 45 foot — uncomfortable, restrictive, and clearly not made for the purpose. That’s why we design systems around your teaching model — not the other way around.
Tailored to your educational offer
A self-paced online course and a full-day in-person seminar have fundamentally different needs. Our priority is to build systems that respect those differences instead of forcing everything into the same setup.
Smooth learner experience
Convincing someone to invest time and money in learning is hard enough. Losing them to a confusing booking or access flow shouldn’t be an option — that’s why clarity and simplicity always come first.
Operational clarity
Most teams already juggle enough priorities. Instead of fighting spreadsheets, manual exports, and workarounds, we help shape workflows that actually support how you work day to day.
Seamless integrations
If you already rely on tools like a custom booking system, CRM, or mailing platform, we connect them into one coherent flow. Less manual work, fewer double steps — and more time back for your team.
Built for your way of growing
Not every business aims to scale to millions — and growth can take many forms: higher-quality programs, more specialized offers, or carefully expanding formats. We design solutions that match your ambitions, budget, and direction today, while leaving room to grow in ways that truly make sense for your business.
Who needs a custom learning commerce platform?
A custom learning commerce solution is typically needed when a standard online shop is too limited for selling educational services, but a full-scale LMS with built-in e-commerce would be excessive.
This often applies to organizations that primarily offer services or products and add educational formats as part of their offering — for example, running specialized training sessions, workshops, or seminars.
In such cases, a tailored platform provides the necessary flexibility without unnecessary complexity.
Could a custom learning platform fit your case?
How much does it cost to build a custom LMS or learning platform?
The cost depends on the scope, complexity, integrations, and the type of learning formats you plan to support.
After a short review of your requirements, we provide a clear estimate based on the expected functionality and workload.
Would you like an estimate for your project?
What is the difference between an LMS and a course selling platform?
An LMS focuses on managing the learning process — courses, users, progress, and access.
A course selling platform focuses on transactions — booking, payments, and content delivery.
In many cases, both are combined into one system.
Not sure which setup is right for you?
Can a learning platform be integrated with other systems?
Yes, in most cases.
We can connect your platform with CRM, ERP, payment systems, webinar tools, and other services, depending on their technical capabilities.
Want to explore integration options for your setup?
What systems can be integrated with an LMS?
Typical integrations include CRM systems, payment providers, marketing tools, analytics platforms, and internal corporate systems.
The exact possibilities depend on available APIs and system architecture. In some cases, integration may be limited if systems do not support external connections.
Want to review integration possibilities for your case?
What is included in LMS maintenance and support?
Support typically includes updates, monitoring, issue resolution, and technical improvements.
The exact scope depends on your system and can be adjusted based on your needs.
Looking for ongoing support options?
Can you help us meet accessibility requirements (WCAG, BFSG, EAA)?
Yes. We design and build platforms with accessibility and usability in mind from the start — ensuring inclusivity, compliance, and a comfortable user experience.
We can also review and improve existing systems to align with current standards and requirements.
Need help with accessibility requirements?
Can AI help improve our LMS or educational platform?
Yes. AI can support many aspects of a learning platform — from personalized learning flows and intelligent search to automation, learner support, and content organization.
At the same time, not every platform benefits from the same level of AI integration.
We help identify where AI can realistically create value based on your educational model, workflows, and technical ecosystem.
Want to explore relevant AI opportunities for your platform?
Didn't Find What You Were Looking For?
Book a free consultation, and our specialists will create a custom program tailored to meet the unique needs of your business.